As pet ownership continues to rise, the demand for wholesale pet toys is expected to skyrocket in 2025. Retailers looking to capitalize on this growing market should consider incorporating a diverse range of engaging toys that cater to pets of all sizes. Below, we explore some of the best wholesale pet toy options that are sure to delight both pets and their owners.

  1. Multipet – Lamb Chop Dog Toy

Multipet – Lamb Chop Dog ToyThe Multipet Lamb Chop Dog Toy is a nostalgic gem that pet owners adore. Inspired by the beloved sock puppet from the Shari Lewis TV show, this plush white lamb is soft and cuddly, making it perfect for snuggling and light play. It features an internal squeaker that keeps dogs entertained. Available in various sizes, it caters to both small and large dogs. While not designed for aggressive chewers, it serves as a comforting companion for dogs who enjoy carrying plush toys. Multipet’s reputation for quality and affordability makes it a top choice for wholesale pet toys.

  1. Benebone – Durable Dog Chew Stick

Benebone – Durable Dog Chew StickBenebone’s Real Flavor Durable Dog Chew Stick is a top-selling chew toy made from durable nylon and infused with mouth-watering flavors like bacon, chicken, or peanut butter. This chew stick is designed to withstand heavy chewing, helping dogs satisfy their natural urge to gnaw. It promotes dental health by reducing plaque and tartar buildup, making it a safer alternative to natural sticks that can splinter. With its ergonomic design, dogs can easily grip it for hours of enjoyment. Benebone’s commitment to quality and pet-safe materials positions it as a premier option for retailers.

  1. Outward Hound – Hide A Squirrel Plush Puzzle Toy

Outward Hound – Hide A Squirrel Plush Puzzle ToyThe Outward Hound Hide A Squirrel Puzzle Toy is an interactive plush toy that provides mental stimulation for dogs. Featuring a soft tree trunk with hidden squeaky squirrels, it encourages dogs to pull them out, tapping into their natural hunting instincts. The plush texture is gentle on teeth, and the multiple pieces offer varied playtime fun. This best-seller comes in different sizes, making it suitable for all breeds.

KONG – Extreme Rubber Dog ToyFor aggressive chewers, the KONG Extreme Dog Toy is a game-changer. Made from all-natural rubber, it delivers a satisfying chewing experience while ensuring safety for dogs. The hollow center can be stuffed with treats or peanut butter, keeping dogs engaged for extended periods. This extreme version is ideal for large and strong-jawed breeds, helping to alleviate boredom and anxiety while promoting dental health. Known for its longevity and versatility, this toy is essential for pet retailers.

  1. PetSafe – Stainless Steel Cat Water Fountain

PetSafe – Stainless Steel Cat Water FountainThe PetSafe Stainless Steel Cat Water Fountain is an excellent addition for any cat owner. This high-capacity drinking fountain continuously circulates fresh water, encouraging hydration. Its triple-filtration system effectively removes impurities, while the durable stainless steel construction ensures cleanliness. The quiet pump and multiple water flow settings make it perfect for even the pickiest of cats. PetSafe’s innovation in pet care products makes it a top option for wholesalers.

  1. ZippyPaws – Five-Pack Squeaky Plush Dog Toys

ZippyPaws – Five-Pack Squeaky Plush Dog ToysZippyPaws offers a delightful Five-Pack Squeaky Plush Toy Set, specifically designed for small and medium-sized dogs. Each toy is crafted from soft, durable fabric and features built-in squeakers to keep pets entertained. These lightweight and colorful toys are ideal for indoor play. With high-quality stitching and reinforced seams, they ensure longevity for light chewers. ZippyPaws’ strong branding and creative designs make their toys highly sought after among pet owners.

  1. Nylabone – Power Chew Textured Ring Toy

Nylabone – Power Chew Textured Ring ToyNylabone’s Power Chew Textured Ring Toy is perfect for dogs with strong chewing instincts. Made from tough, long-lasting nylon, this ring-shaped toy endures aggressive chewing while supporting dental health. Its textured surface cleans teeth and massages gums, helping to prevent plaque and tartar buildup. Infused with flavors like chicken or beef, this chew toy keeps dogs engaged for hours. Nylabone is a trusted brand for durable pet products, making this toy a valuable addition to any wholesale pet toy inventory.

  1. Chuckit! – Ultra Ball Dog Toy

Chuckit! – Ultra Ball Dog ToyThe Chuckit! Ultra Ball is a premier fetch toy tailored for high-energy dogs. Unlike standard tennis balls, the Ultra Ball is crafted from durable rubber, allowing it to bounce higher and last longer. It even floats, making it perfect for outdoor and pool play. Compatible with the Chuckit! ball launcher, this toy enhances interactive playtime. Its bright orange and blue colors improve visibility, reducing the chances of losing it outdoors. Chuckit!’s commitment to high-quality toys makes this ball a best-seller in the pet industry.

  1. West Paw – Zogoflex Tux Treat Dispensing Toy

West Paw – Zogoflex Tux Treat Dispensing ToyThe West Paw Zogoflex Tux is an interactive treat-dispensing toy made from ultra-durable, non-toxic material. Designed to withstand aggressive chewing, it can hold treats, peanut butter, or frozen goodies, keeping dogs mentally stimulated. Its unique shape adds variety to playtime, making it fun to chew, bounce, and toss. Made in the USA, this eco-friendly toy is dishwasher-safe and remarkably durable, establishing West Paw as a top brand in the pet retail market.

  1. JW Pet – Hol-ee Roller Interactive Dog Toy

JW Pet – Hol-ee Roller Interactive Dog ToyThe JW Pet Hol-ee Roller is a flexible rubber ball with a unique open design, perfect for stuffing treats or engaging in fetch games and tug-of-war. Its soft yet durable rubber ensures safe chewing while encouraging interactive play. This toy provides mental stimulation by challenging dogs to extract treats from inside. Available in multiple sizes, the Hol-ee Roller is a best-seller, thanks to its versatility and durability.

Conclusion

With the pet industry booming, investing in wholesale pet toys offers a lucrative business opportunity for retailers in 2025. By selecting high-quality, engaging products from trusted brands, retailers can meet the growing demand and ensure happy pets and satisfied owners. Explore the options above to build a diverse inventory that caters to the needs of furry companions everywhere.