Are you looking to boost your business profits by offering quality wholesale pet toys? With the pet industry booming, there’s no shortage of opportunities to cater to pet parents who seek engaging, durable, and innovative toys for their furry companions. From interactive dog chews to eco-friendly cat gadgets, offering the right mix of products can help you stand out while maximizing your margins.
In this guide, we’ll explore 10 high-margin pet toys ideal for wholesale resale. Whether you’re an e-commerce seller or run a brick-and-mortar store, these options can help you increase customer loyalty and profitability.
1. PetSafe – Busy Buddy Twist ‘n Treat Toy
The Busy Buddy Twist ‘n Treat by PetSafe is an all-star in the category of interactive dog toys. This treat-dispensing toy challenges dogs’ problem-solving skills, rewarding them with treats for their persistence. Its adjustable settings accommodate various treat sizes and chewing needs, making it suitable for all breeds and ages.
For resellers, this toy stands out due to its low wholesale cost and high perceived value. Made from durable, dishwasher-safe rubber, it addresses common pet owner concerns like destructive chewing and boredom. Plus, PetSafe’s reputation as a trusted brand makes it easier to build customer confidence.
Pro Tip: Pair the Twist ‘n Treat with small treat samples or include it in training kits to increase your average order value. Its compact size and lightweight packaging also make it an excellent option for e-commerce sellers, thanks to reduced shipping expenses.
2. SmartyKat – Feather Whirl Electronic Motion Toy
The Feather Whirl by SmartyKat is a cat favorite. This battery-powered toy features a feather wand attached to a spinning base that mimics unpredictable prey movements. Cats find it irresistible, making it a top-seller in the world of wholesale pet toys.
SmartyKat products are made from eco-friendly materials like recycled plastic and non-toxic dyes, appealing to sustainability-conscious shoppers. Thanks to its compact packaging and simple setup, this toy is ideal for bundling with replacement wands or other cat accessories, increasing average cart value.
With more pet parents viewing cats as intelligent and curious companions, toys that stimulate their natural hunting instincts are in high demand. The Feather Whirl’s affordable price point ensures it appeals to both budget-conscious and premium buyers.
3. ZippyPaws – Squeakie Pups Plush Dog Toy
ZippyPaws has made a name for itself with charming and durable plush toys, and the Squeakie Pups line is a standout. Featuring adorable, dog-breed-inspired designs like French Bulldogs and Corgis, these stuffing-free squeaky toys are a hit with both dogs and their owners.
The toys come with two round squeakers, providing extra entertainment. Their lightweight design makes them easy to ship, and their affordable wholesale pricing enables retailers to achieve excellent profit margins.
Sales Tip: Market these as impulse buys or bundle them in seasonal gift sets for added appeal. ZippyPaws also provides professional product photography and marketing materials, making your resale efforts seamless.
4. Frisco – Rope with Squeaking Ball Dog Toy
Frisco, a Chewy exclusive brand, is known for offering durable, affordable pet toys. Their Rope with Squeaking Ball Toy combines two popular play styles—fetch and tug-of-war—into one versatile product. The toy’s rope helps clean teeth and massage gums, adding extra value for health-conscious dog owners.
For resellers, Frisco provides competitive bulk pricing through Chewy’s wholesale program. Its vibrant colors and tactile elements make it a great choice for subscription boxes or “dog activity kits.” With its mid-range pricing, this toy attracts pet parents seeking a durable yet wallet-friendly option.
5. PetSafe – Bolt Interactive Laser Cat Toy
The Bolt Interactive Laser Toy by PetSafe is a perfect example of tech-meets-entertainment for cats. This gadget emits an unpredictable laser beam that keeps cats chasing, pouncing, and exercising for hours. With automatic and manual play modes, it appeals to pet parents with varying schedules.
This toy’s sleek design and compact packaging make it ideal for online retailers, especially during the holiday season when giftable items fly off shelves. By bundling the Bolt with cat treats or other interactive toys, you can create enticing offers that boost sales.
6. KONG – Classic Dog Chew Toy
The KONG Classic, offered by KONG, is a staple in the pet industry and a proven bestseller. Known for its durability, this natural rubber chew toy doubles as a treat dispenser, keeping dogs mentally stimulated and physically engaged.
Resellers benefit from KONG’s trusted reputation and extensive size range, which caters to all dog breeds—from tiny teacups to massive Great Danes. While the unit cost is slightly higher than average, the KONG Classic justifies its price with long-lasting quality. Retailers often pair it with treat samples or sell it as part of “new dog starter kits” to increase bundle value.
7. Beco Pets – Recycled Rubber Ball on Rope
For eco-conscious shoppers, the Recycled Rubber Ball on Rope by Beco Pets is a must-have. Made from biodegradable and recycled materials, this durable toy combines a natural rubber ball with a cotton rope, making it ideal for both tugging and chewing.
As sustainability gains traction, consumers are willing to pay a premium for green pet products. Beco Pets supports retailers with marketing assets that highlight the toy’s eco-friendly features, helping you align with modern consumer values while enjoying above-average margins.
8. Outward Hound – Nina Ottosson Dog Smart Puzzle Toy
The Nina Ottosson Dog Smart Puzzle Toy by Outward Hound is perfect for pet parents seeking educational, enrichment-focused toys. Dogs solve the puzzle by lifting plastic bones to uncover hidden treats, helping to stave off boredom and sharpen problem-solving skills.
This toy’s eye-catching design and dishwasher-safe materials make it highly appealing both online and in-store. Resellers can capitalize on its popularity by marketing it as part of “mental stimulation bundles” or pairing it with training tools. Its moderate wholesale price allows for generous markup potential.
9. BENTOPAL – Automatic Interactive Cat Toy
The Automatic Interactive Cat Toy by BENTOPAL is a game-changer for busy pet owners. Featuring motorized wheels and motion sensors, this rechargeable gadget mimics the erratic movements of prey, keeping cats entertained without human involvement.
With its sleek design and LED lights, this toy appeals to tech-savvy consumers. It’s also highly giftable, making it a bestseller during holiday seasons. Resellers can achieve excellent margins with BENTOPAL’s competitive wholesale pricing and attractive MOQ terms.
10. Oxbow – Enriched Life Apple Stick Bundle for Small Pets
Don’t overlook small animals! The Enriched Life Apple Stick Bundle by Oxbow is a favorite among rabbit, guinea pig, and hamster owners. These pesticide-free chew sticks support dental health while keeping small pets entertained.
Because chew sticks are consumable, they encourage repeat purchases, making them a reliable addition to your inventory. Lightweight and affordable, these bundles are easy to store and ship, offering high profit margins with minimal risk.
Maximize Your Profits with the Right Wholesale Pet Toys
Carving a niche in the wholesale pet toys market means offering products that resonate with pet owners’ needs—whether it’s durability, sustainability, or mental stimulation. By stocking proven bestsellers like the PetSafe Twist ‘n Treat, KONG Classic, or Beco Pets Rubber Ball on Rope, you can attract a loyal customer base while enjoying attractive margins.
